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Jurassic New Park

Bringing the past to life in thrilling new ways, Jurassic New Park is an immersive outdoor attraction nestled in the heart of Kilkenny. Our agency partnered with the team to create a bold, family-friendly brand identity that balances adventure, education, and a touch of prehistoric wonder. From logo development to signage and digital assets, we helped shape a visual language as vibrant and dynamic as the dinosaurs themselves, turning Jurassic New Park into a must-visit destination for explorers of all ages.

BRAND / SIGNAGE / PRINT

Logo for Jurassic NewPark featuring silhouettes of dinosaurs and text 'Farm & Adventure Trail' on a rocky background.
An illustration of the orange claw marks logo of Monster Energy on a dark purple background with abstract shapes.
Logo of Jurassic Castle featuring a stylized purple castle with three towers, two flying Pterodactyls, two T-Rex silhouettes, a large yellow sun in the background, and the text "Jurassic Castle" in purple and yellow
Children walking out of Jurassic New Park entrance, a theme park, with a sign that reads 'Jurassic New Park' and a logo of dinosaurs. The children are wearing purple shirts and blue caps, and there are trees and a gate in the background.
A man wearing a cowboy hat and tan jacket is holding a puppet of a dinosaur, smiling in a zoo with dinosaur statues and signs for dinosaur walking trail and nature trail.
A jungle scene viewed through a chain-link fence with four warning signs. The signs warn about T-Rex enclosure, velociraptor containment, raptor enclosure, and dinosaur area, with messages to keep out and warnings about electric fences and dangerous animals.
Sign for Jurassic Newpark Farm & Adventure Trail with a dinosaur figure emerging from an eggshell.
Colorful amusement park ride featuring dragon-themed swings and a volcano-style central structure, with people waiting and riding on a sunny day.
Infographic about the giant Flemish rabbit, showing a silhouette with size in meters, weight of 7kg, length of 0.8 meters, and a photo of the rabbit. It mentions they eat hay and grass and have a lifespan of 8-10 years. The origin is Belgium and the family is Leporids. There is also a fun fact about their colors being black, blue, fawn, light grey, steel grey, sandy, and white.
Children and adults in colorful costumes and fairy-tale themed outfits gather in front of a wooden castle with towers and banners, enjoying a sunny day at an outdoor event.
Two decorative banners featuring a stylized dinosaur with a crown, surrounded by paw prints and claw marks, in purple, orange, and yellow colors.
Open kids magazine about Jurassic Newpark featuring colorful dinosaur illustrations, a map, and fun facts sections.
Jurassic Newpark map signboard surrounded by lush green plants and trees.
Colorful brochure promoting Jurassic Newpark tourist attraction with dinosaur images, map, contact information, and photos of attractions.
Purple T-shirt with 'Jurassic New Park' logo on the front and 'Park Ranger' message with claw marks on the back.
Person holding a colorful menu for Jurassic Snack Shack in front of large green leaves.
Colorful sign for a Jurassic Snack Shack that says 'It's feeding time' with a dinosaur graphic and smaller text 'Roarrr-some snacks'.
Person holding a yellow paper coffee cup with a black lid, bearing the logo for Jurassic Newpark, in front of a wooden sign and snowy trees.