MYCORKGP.IE

BRAND IDENTITY / WORKSPACE BRANDING

We were asked to create a contemporary new brand identity for MyCorkGP.ie. The logo and colours were to reflect traditional GP brands but take on a modern twist. The main focus for the identity was trust, care and that it is Irish-based.

MyCorkGP is Cork’s largest provider of GP services with clinics at Hollyhill Medical Centre, Douglas Road Medical Centre, North Main Street Medical Centre & Grenagh Medical Centre. Once we had completed the brand identity we designed and fitted the new exterior graphics and signs in their new premises on Douglas Road. The building, formally a well known off-licence, was transformed into a modern sleek new premises.

The exterior was fitted with raised letters, window graphics including frosting (for privacy) and a folded light box. The end product was well received and we are looking forward to replicating this in MyCorkGP’s three other locations.